myke eric scott olson: Papers

"The History of Apple Computer"
Page 03

In 1978, Apple again relocated, this time to Bandley Drive in "beige structures, one or two stories high, that aspired to a suburbanized Spanish mission style but failed to achieve it" (Rose 19). That year, Apple released the Disk II, which allowed for real software development by providing a standard medium. Two employees could put out thirty of them per day. In December, according to Apple Computer, they became one of the fastest growing companies in the US. The Apple II+, which sported 48K of RAM (3), an auto-start ROM(4), and a price of $1,195, was released in June of 1979. That year, Apple also founded the Apple Education Foundation, which granted Apple Computers to schools. They introduced their first printer, the Silentype, and started a same-day nationwide repair program as well as introduced a low cost one-year extended warranty. Apple II Pascal, a programming language which is still widely used today, was also released. Apple II sales rose over 400% from the previous year (1978) to 35,000 units.

Apple FORTRAN, another programming language which is primarily used for higher-end programs, was released and regional support centers opened in Massachusetts, North Carolina, California, Texas, and Canada. Manufacturing plants opened in Texas and Apple Europe opened one in Ireland. The Apple III, which had a new OS(5), a built-in disk controller, and four peripheral slots (where expansion cards can be plugged in) debuted at the National Computer Conference. Apple unsuccessfully tried to sell it for $3,495. Then, in December of 1979, Apple went public with an initial offering of 4.6 million shares at $22.00 each. This was the largest public offering since Ford in 1956. The employee count broke 1,000 and Apple Seed, a computer literacy program was announced. All this happened in 1980.

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